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Articles » Business » Marketing » Free Marketing Workflow Software that Manages Toll Free Numbers, URLs and Tracking Codes

Contributor - Glenn Hughes
  • Article Views: 337
  • Word Count: 249
  • Date Contributed: Apr 05, 2009

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Free Marketing Workflow Software that Manages Toll Free Numbers, URLs and Tracking Codes


Four nightmares a marketing professional faces are: 1) Prospects DENIED because a dead-end 800 number doesn’t work; 2) Prospects MISDIRECTED to the wrong landing page because the wrong one was printed on creative; 3) VOID performance measurement because multiple campaigns use the same 800 number or landing page when doing so was not the intent; and 4) no tools to prevent 1,2, or 3 because he or she has no control over the assignment of 800#s, landing pages, coupon codes or affiliated codes.

UQube TagIt™ automates the entire process with a self-service, on-demand tag request application. “The typical channel administrator spends up to 4 hours per tag, at times, setting up a tag.” states Glenn Hughes, Vice President of Market Level Analysis, at Upper Quadrant. “The larger the organization, the more fragmented the process, the bigger the headache, the more risk simple campaign setup verification processes get overlooked. In some case there are hundreds of thousand of marketing spend dollars at stake, if not millions.” Marketing people who have ever used a response channel know how critical it is to have the channel configured and aligned with the correct offer, script, coupon code, call-center, landing page, etc., etc.

With UQube TagIt™ in about two minute a marketing practitioner can be finished assigning all their 800 number, tracking tags, landing-pages.

Free Trial Evaluation: http://budurl.com/marketingworkflow


Glenn Hughes
Link to Glenn Hughes: http://budurl.com/GlennHughes

For more information you can contact Glenn Hughes directly at ghughes@UpperQuadrant.com or call him directly at 571-262-2589

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